Scheduling Conflict Leads to Possible Absence from Magnolia Awards Ceremony
According to a formal announcement from the Sina Table Tennis official Weibo account, actress Yang Zi will embark on a journey to Paris on the 26th to serve as an Olympic torchbearer. This news comes after netizens speculated that Yang Zi might miss the Magnolia Awards Ceremony due to scheduling conflicts with her Olympic torchbearer duties. Despite multiple attempts to coordinate, it seems that the scheduling conflict could not be resolved.
Double Duty in Paris: Yang Zi and Zhao Lusi Take the Torch
In addition to Yang Zi, actress Zhao Lusi has also been actively involved in the torch relay in Paris. Both actresses have close cooperative relationships with Mengniu Dairy.
Brand Image and Celebrity Endorsement: Mengniu Leverages the Olympics
As role models for the public, celebrities’ image and influence play a crucial role in shaping brand image. Mengniu’s choice of Spokesperson who are “Energetic, Sunshine” is precisely in line with its brand “favor” and aims to attract the attention of young consumers. By leveraging the opportunity of the Olympic torch relay and the participation of its celebrity spokesperson, Mengniu has not only expanded its brand influence globally but also enhanced its brand “reputation” and positive (word-of-mouth) through the Olympic spirit.
Yang Zi is a well-known Chinese actress. As early as 2002, she made her successful debut in the entertainment industry with her role as Princess Wan Ru in the historical drama “Xiao Zhuang Epic”. Her “smart” performance left a deep impression on the audience. In 2004, she starred in the sitcom “Home With Kids”, which propelled her to household fame. Her portrayal of the smart, lively and adorable Xia Xue became a classic image in the hearts of countless viewers. Since then, Yang Zi has continued to excel on her acting journey, constantly challenging herself and showcasing her outstanding acting skills and diverse character charm. Whether it’s ancient costume dramas, modern dramas, or fantasy dramas, she has always been able to accurately grasp the characteristics of her roles, bringing “wonderful” performances to the audience again and again. She has become one of the most popular actresses in the Chinese film and television industry.
