Actress Jeon Yeo-been is drawing strong attention with her role in the Genie TV original drama ‘Ms. Incognito’ (also known as Good Girl Bu Se Mi!). The series, directed by Park Yoo-young and written by Hyun Gyu-ri, is produced by KT Studio Genie with Kross Pictures and Tree Studio.
High-Stakes Storyline
In the drama, Jeon plays Kim Yeong-ran, a woman weighed down by her mother’s debt and an impoverished background. With no future ahead, she accepts a risky proposition from Ga Sung-ho (Moon Sung-keun), the Ga Sung group chairman. He offers her a legal marriage—intended to secure his assets as part of a revenge plan against Ga Seon-yeong (Jang Yoon-ju), whom he suspects of killing his daughter.
But Ga Sung-ho soon ends his own life. This twist instantly rewrites Kim Yeong-ran’s fate, leaving her as heir to the conglomerate. With the help of Ga Sung-ho’s lawyer Lee Don (Seo Hyeon-woo), she takes on a new identity—Bu Se-mi—and enters a survival race where she must endure three months under watchful eyes.
Acting Transformation
Jeon Yeo-been’s portrayal has been praised for its layered depth. As a bodyguard, she displayed sharp judgment and physical ability. Transitioning into the chairman’s legal wife, her cold, unwavering stare amplified the tension, especially during confrontations with Ga Seon-yeong. Later, when she assumes the role of kindergarten teacher Bu Se-mi, she shifts into a more restrained performance—balancing fear and composure in unstable situations.
Her performance switches between fierce action and raw emotion, which critics say keeps the immersion level high. Viewers are particularly focused on the survival strategies she’ll adopt as her “life reset countdown” continues.
Where to Watch & Episode Info
For viewers searching where to watch Ms. Incognito, the series streams on TVING, and international fans can catch it on VIKI with subtitles. The ‘Ms. Incognito’ episode 3 release date is Monday, October 6, at 10 p.m. on KT Genie TV. Free VOD will be available immediately after broadcast.
This Jeon Yeo-been new drama 2025 is fast becoming a must-watch for K-drama enthusiasts, offering a mix of suspense, strategy, and a strong female lead reinventing her life.
